UNIVERSITY OF CENTRAL MISSOURI ATHLETICS SIGNS WITH TAYMAR SALES U. TO HANDLE SPONSORSHIP & MULTIMEDIA SALES

Warrensburg, Missouri (April 9, 2024) – University of Central Missouri Athletics and Taymar Sales U. have signed a multiyear agreement for the firm to handle sponsorship and multimedia sales along with outbound ticket sales and operations.

 "This wide-ranging partnership marks a new chapter for UCM Athletics as a leader in the ever-changing collegiate landscape. We are proud to welcome Taymar as our exclusive multimedia rights and ticket sales partner,” said UCM Vice President for Intercollegiate Athletics Matt Howdeshell. “We went through an exhaustive evaluation process, examining proposals from different firms, and Taymar distinguished itself with a comprehensive plan to grow the UCM brand on a local, regional, and national stage. Taymar brings decades of industry experience and best practices that will enhance our ability to deliver exceptional experiences for our student-athletes, partners, and fans.

"We would also like to recognize and thank Bob Jackson for his 43 years of involvement and service to UCM Athletics in building our sponsor program into what it is today."

The University of Central Missouri competes in NCAA Division II and is the second school to engage Taymar Sales U. for the combination of sponsorship and multimedia sales since Taymar announced the new sponsorship/multimedia business unit last summer.

“UCM is a university on the move academically and athletically,” said Taymar Founder/CEO Mark Dyer. “We’re appreciative that Matt and his team have placed their trust in us and our sponsorship and multimedia sales unit.”

Jon Cole, Taymar corporate vice president for sponsorship and multimedia sales, will hire the two-person sales team and oversee setting up the program with Central Missouri Athletics.

“From the start, our goal at Taymar Sales U. has been to better serve college athletics departments by providing more solutions and transparency across all areas of revenue generation,” said Taymar President Joe Rickert. “Matt Howdeshell and his team at UCM are the perfect match for us as we continue growing our sponsorship and multimedia business unit.”